Our story

Starting a business is not something you just do. You do it because you feel like you can achieve something. By proving that with the right approach you can make something move and with that movement ensure a positive change. In the world, in your own life or in the market in which you are active. It is this attitude that ensures that we want to continue to develop every day since the foundation of BModesto in 2014 and now as the BModesto Group. To really contribute and improve the care and well-being in the Netherlands and far beyond. For ourselves, for our parents, our children and everyone else we hold dear.



Founding BModesto B.V.

On January 20, 2014, owner Michael Hendriks establishes the parallel import company BModesto in Lelystad.



Move into business premises Artemisweg

BModesto moves into the business premises on the Artemisweg in Lelystad. This is where the foundation is laid for the exponential growth that BModesto will experience in the years to come.

BMclinical opgericht


Founding BMclinical B.V

Sister company BMclinical is founded. BMclinical focuses on providing pharmaceuticals and other services for clinical studies.



Move into new business premises Minervaweg

Due to the enormous growth of the organization, there is a need for a new business premises. In February, the employees of BModesto and BMclinical move into the brand new, state-of-the-art business premises.



Founding BMmedical B.V.

With BMmedical, a second sister company is added to the organization. BMmedical is an international wholsealer for medical devices and OTC.

Oprichting BModesto Group


Founding BModesto Group

The BModesto Group is established in 2021 as an umbrella brand for the companies BModesto, BMclinical and BMmedical.



Addition of business premises Niels Bohrweg

Due to the continued growth of the BModesto Group, the headquarters on the Minervaweg became too small and part of the office staff moved to an extra location on the Niels Bohrweg.


SynCo pharma joins the BModesto Group

In the first half of 2022 SynCo pharma joins the BModesto Group. With SynCo pharma a fourth sister company is added to the Group. SynCo pharma is a pharmaceutical wholesaler for the German market.


As the BModesto Group, we work hard every day on our mission: to improve the availability, accessibility, & affordability of global healthcare resources. Every company within our group plays an important role in this process.

Through the right collaboration, dedication and by staying close to our values, we work together towards a world in which every person has access to affordable healthcare at all times. For a better care and well-being of our loved ones.


Our leadership is driven by a passion for entrepreneurship and extensive knowledge and experience in the pharmaceutical industry.

Roy van Voorst
Roy van Voorst

General Director BModesto Group

Michael Hendriks
Michael Hendriks

General Director BModesto Group

Dianne Hakbijl

Financial Director BModesto Group

Eveline van Schie

Operations Director BModesto Group

Nando van de Streek
Nando van de Streek

Director International Development BModesto Group

Bas Hupkes
Bas Hupkes

Director Portfolio Development BModesto Group

Robin Marcus
Robin Marcus

Director BModesto

Shanelle Mehta
Shanelle Mehta

Director BMclinical

Marco Moehring
Marco Moehring

Director BMmedical

Lena Giesen

Director SynCo pharma

people, planet, profit

We believe that as an organization you not only have the responsibility to take care of your financial health, but also the health of the people and the world around you. That is why we work hard every day on our mission to improve the worldwide availability, accessibility and affordability of healthcare resources. We work closely together with (local) charities and organizations that strive for the same. In this way we ensure better care and well-being for our loved ones together.